'Rockstars of Social CRM' Live Video Twebinar

Wednesday, June 24, 2009 at 8:00 PM (ET)

Social CRM is a whole new dynamic - a way of approaching and cultivating customer relationships that's focused on people instead of tools, collaboration instead of control, and valuable experiences instead of transactions. How are these new expectations changing the game, and what role do we play in the evolution?

Join Radian6, Chris Brogan, and The Rockstars of Social CRM for an interactive, fast-paced participant round-up & panel to discuss why social CRM needs our attention.

When:
Wednesday, June 24 from 8:00-9:30pm EDT

Who:
Chris Brogan, President, New Marketing Labs and author of ChrisBrogan.com
Marcel Lebrun, CEO, Radian6
Frank Eliason, Director of Digital Care, Comcast
Paul Greenberg, Author of CRM at the Speed of Light, President of The 56 Group, LLC
Brent Leary, Co-founder and Partner of CRM Essentials
Michael Thomas, Co-founder and Partner of CRM Essentials

How:
With limited space available for attending the event locally in Boston we said "why not take the event to the social web so everyone can get in on the fun." And what better way to do it but to use the brand new Twebinar format. If you remember last year's Radian6 Twebinar Summer Series hosted by Chris Brogan you'll know that the combination of live video, rich content, and a firehose of Twitter interaction took participants on a fast-paced, adrelaline ride. Well now the format is back and this time with more live video, more interaction and a brand new Twebinar interface designed specifically for the fun. Here is a sneak peak at the new interface below.

By being part of this event you'll be the first folks to take this new Twebinar app for a spin. RSVP now to reserve your spot because we're limiting the numbers.

Meet the Rockstars of CRM:

Chris Brogan (host)

Chris Brogan.com

Chris Brogan is a ten year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals. Chris speaks, blogs, writes articles, and makes media of all kinds at [chrisbrogan.com], a blog in the top 10 of the Advertising Age Power150, and in the top 100 on Technorati. He's also President of New Marketing Labs, a new media marketing agency, as well as the home of the Inbound Marketing Summit conferences and Inbound Marketing Bootcamp educational events.

Marcel Lebrun (moderator)

Radian6

As Chief Executive Officer of Radian6, Marcel brings with him years of leadership with various technology start-ups. A serial entrepreneur, he has raised over $100 million in financing, completed an IPO on the Nasdaq and TSX, and headed up an acquisition by a publicly traded company. Prior to joining Radian6, Marcel was vice-president of technology consulting at Mariner Partners, chief executive officer and general manager of SalesBridge Canada Corp., vice-president, fixed solutions division (FSD) of Paris-based, Alcatel and co-founder and CEO of ImagicTV Inc.

Frank Eliason

Director of Digital Care, Comcast

Frank Eliason is currently the Director of Digital Care for Comcast. This basically means he and his team surf the net, learning from Customers and assisting when possible. Frank joined the Comcast Customer Service Team in Philadelphia in September, 2007. Besides the social media channel, Frank and his team review feedback and work to create a better Customer experience by reviewing Customer comments submitted through email or posted in forums on the Comcast website. Frank has become best known as ComcastCares on Twitter. The efforts of his team have been recognized by many news organizations, including the New York Times, ABC News, and the Philadelphia Inquirer.

Paul Greenberg

Author of CRM at the Speed of Light, President of The 56 Group, LLC

“In addition to being the author of CRM at the Speed of Light, often called the “Bible of CRM”, Paul is the President of the 56 Group, LLC, President of The 56 Group, LLC, an enterprise applications consulting services firm, focused on CRM strategic services including go-to-market strategies for vendors and integrators, CRM strategic planning and vendor selection.

Paul is also the EVP of The CRM Association and the Co-chair of the Rutgers CRM Research Center. He writes two blogs including the ZDNET Blog on CRM 2.0 and PGreenblog, which has won numerous awards as the best CRM blog every year since 2005. Paul was also named the most influential person in CRM by InsideCRM and one of the most influential by CRM Magazine – both in 2008.

Paul is a contributor to multiple business publications including CRM Magazine and others. He keynotes conferences across the United States, Europe and Asia. He has a degree in Journalism from Northwestern University.

Brent Leary

Co-author of Barack 2.0 and co-founder of CRM Essentials

Brent Leary is a crm industry analyst, advisor, author, speaker and award winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships. Recognized by InsideCRM as one of 2007's 25 most influential industry leaders, Leary also is a past recipient of CRM Magazine's Most Influential Leader Award.

He has written regular online columns for Inc. and Black Enterprise magazines, as well as for popular business sites including American Express OPEN Forum. And in 2009 Leary co-authored Barack 2.0: Social Media Lessons for Small Business. Leary also hosts and produces the popular "Technology For Business $ake" Internet radio program.

Michael Thomas

National President of the CRM Association

Michael W. Thomas is Co-founder and Partner of CRM Essentials LLC, a management consulting/advisory firm focused on implementing strategies and technologies affecting profitability through customer relationship management. He also serves as the president of the National CRM Association, received CRM Magazine's 2004 Most Influential Leader Award along with his business partner Brent Leary.
Thomas has over 20 years of technology sales and management experience working for Automatic Data Processing (ADP), Oracle Corporation and Peoplesoft. He serves as the Marketing Chair of the Technology Association of Georgia's Minority Technology Council special interest group and sits on the Atlanta Business League's Technology Committee. Thomas attended Kennesaw College where he studied Business Management.

Who is Radian6?

Radian6 provides a social media monitoring platform for PR and advertising professionals. Our flexible dashboard enables monitoring of all forms of social media with results appearing in real-time as discovered. Read why companies are choosing Radian6 as their social media monitoring solution:

• Comprehensive content coverage + all types of social media such as videos, blogs & forums, image, and micromedia • Completely self-service; track and analyze new topics in seconds • Tracks social media metrics over time such as influence, engagement, reach, comments, votes, views, links, etc • Intuitive and flexible interface • Full workflow, engagement & team reporting • Real-time operation provides instant view as developments are happening • Global: support for international languages; filter content by region, media type, language or source. • Flexible reporting and data exporting • API provides integration with top enterprise systems including web analytics, CRM, etc.

Our various analysis widgets give users the ability to uncover the top influencers as well as which conversations are having an impact online.

Are you Interested in learning more about Radian6’s solution? Contact us today for a free demo.